In the beginning of 2008 the Tropenmuseum participated in a coupon action with ETOS one of the biggest drugstore companies in the Netherlands. For every 15 euro’s spend at ETOS you would get a coupon.… Read More »Discount Coupon Criteria and Checklist
This is part 3 about the optimum entrance fee. This post elaborates on my previous posts about the optimum entrance fee. A lot of you probably know the basics of Price elasticity. And even if… Read More »Price Elasticity: Optimum entrance fee part 3
In my previous post I have mentioned eight factors to consider when setting an admission price. I just want to explore the first factor that is the factor ‘art matters’. What does ‘art matters’ mean?… Read More »Why ‘Art matters’, optimimum entrance fee part 2.
In the Netherlands and Amsterdam we have two collective museum cards. The first is the so called ‘museumkaart’ or museumcard. This card gives you free entrance, for a year, to about 400 museums in the… Read More »Is a collaborative museum pass a good idea?
This post is about setting the optimum price for your Museum. And by optimum I mean what factors a Museum should consider to get the most revenues out of their entrance fees/admissions. 1. Contents/Quality of… Read More »How to determine the optimum entrance fee. Part 1